The world is crying out to end conflict and inhumanity.

We believe that, as humans, we all carry some aspect of egoism that creates negative energy.  But we believe
even more strongly in the communicative and healing power of music and song.
We have a chance to harness the divine power that is in each of us to heal and create a better world. 

Let us take this step together.


SALMAN AHMAD, Guitar and Vocals: Born in Lahore, Pakistan, Salman Ahmad is one of South Asia's most influential cultural figures, as well as a musician, physician and United Nations goodwill ambassador. With his wife Samina, he launched an NGO called the Salman & Samina Global Wellness Initiative, focused on interfaith and cross-cultural dialogue, global health and wellness, and music education. Ahmad founded the band Junoon ("the U2 of South Asia") in 1990 and went on to popularize a blend of Western rock music and Eastern/Islamic music that has been called “Sufi rock” and that has been hailed as a cultural bridge within South Asia and between the East and West. Ahmad has performed and recorded with such luminaries as Melissa Etheridge, Alicia Keys, Sting, Earth Wind and Fire, and Wyclef Jean. He has performed for the U.N. General Assembly Hall—the first such rock performance there - and at the Nobel Peace Prize ceremony in Oslo. Jon Pareles of the New York Times has described Junoon as "South Asia's answer to Santana," and the Wall Street Journal called Junoon's eclectic music "a powerful combination of Led Zeppelin and traditional South Asian percussion like tabla and dholak." Ahmad has been the subject of two documentary films: "The Rockstar and the Mullahs" and "Its My Country Too" for PBS/Wide Angle and the BBC. His autobiography for Simon and Schuster, "Rock and Roll Jihad" will be published in 2010. Ahmad is also a professor at Queens college (CUNY) where he teaches music and poetry from Muslim culture and received an honorary doctorate from the Claremont Graduate University. To learn more, please visit